Oce Expands its Display Graphics Sales Channel in the US

Customers set to benefit from broader access to Oce Arizona Series printers

TRUMBULL, Conn., April 9 /PRNewswire/ -- Oce, an international leader in digital document management and delivery solutions, today announced an agreement with Advantage Sign Supply, Inc. (ASSI) for ASSI to become an authorized reseller of Oce Arizona(R) Series of UV curable flatbed printers in the US. ASSI will be selling the Oce Arizona 200 GT, Oce Arizona 250 GT, Oce Arizona 350 GT and the Oce Arizona 350 XT printers. ASSI is the only authorized reseller of the Oce Arizona brand of printers in the US in addition to the Oce direct sales organization.

"This expansion of our display graphics sales capability increases customer access to the popular Oce Arizona Series printers and supports our goal of dramatically increasing Oce's market presence in the US," says Patrick Chapuis, President, Wide Format Printing Systems division of Oce North America. "ASSI has a solid reputation for customer service, a strong leadership team and a large customer base. We look forward to a long term relationship with them."

By making use of ASSI's national scope, Oce increases its sales coverage almost four fold. According to Lyra Research, the UV curable hardware and ink segment of the large format display graphics market is expected to grow 13 percent by 2012(1). The strategic alliance with ASSI enables Oce to further penetrate the growing US market with the Oce Arizona flatbed printer series - a product range that has earned more awards than any other flatbed printer on the market today.

ASSI will focus its sales on the sign and graphics industry. Oce will support ASSI in its selling activities and provide additional services including delivery & installation, warranty support, and on-going, post-warranty maintenance services.

"Advantage Sign Supply is excited to become an authorized Oce reseller featuring the Oce Arizona flatbed line," says Russ Herman, President, ASSI. "This brings two strong brands together that will provide great value to our customers - Advantage Sign Supply with its national coverage of sales and service expertise combined with Oce's superior products that deliver high quality, high performance, and dependable output."

Oce Arizona Series Printers

The Oce Arizona Series of printers offers versatility to produce nearly any display graphics application. All can print directly onto a range of rigid media and are ideal for producing a wide variety of display graphics such as event and exhibit graphics, point-of-purchase displays, limited-term signage, transit advertising, and directional signage. The Oce Arizona 350 XT printer can print directly onto rigid media up to 98.4" x 120" and up to 1.89" thick; the Oce Arizona 350 GT, Oce Arizona 250 GT and Oce Arizona 200 GT models can print onto rigid media up to 49.2" x 98.4" and up to 1.89" thick.

All models can be equipped with a Roll Media Option, giving customers the ability to print onto flexible media including vinyl, self-adhesive vinyl, scrim banner, paper and blue backed paper.

The Oce Arizona 350 XT and the Oce Arizona 350 GT printers can be upgraded to include a White Ink Option to enable printing on non-white media and to create vivid backlit or day/night displays.

The Oce Arizona 200 GT printer - designed for light production environments - can be upgraded to the Oce Arizona 250 GT version to take advantage of higher production speeds.

All Oce Arizona Series printers use UV curable inks and Oce VariaDot(TM) imaging technology to deliver near-photographic image quality for nearly any application. And they all share the same robust architecture and deliberate design that offer the Oce values of quality, reliability, productivity and user-friendliness.

The Oce Arizona Series has been recognized throughout the world for exceptional print quality and design innovation since the introduction of the original Oce Arizona 250 GT printer in September 2006. Awards to date include:

    --  DPI Vision Award 2006, Oce Arizona 250 GT printer
    --  viscom INNOVATION Award 2007, Oce Arizona 250 GT printer
    --  DPI Product of the Year 2007, Oce Arizona 250 GT printer
    --  Digital Output(R) Readers' Choice Top 50 2007, Oce Arizona 250 GT
    --  Gold Medal of Poznan 2008, Oce Arizona 250 GT printer
    --  DPI Product of the Year 2008, Honorable Mention 2008, Oce Arizona 350 GT
    --  GRAPH EXPO(R) Worth-A-Look 2008, Oce Arizona 350 GT printer
    --  Digital Output Readers' Choice Top 50 2008, Oce Arizona 250 GT printer
    --  BERTL(R) 4.5 Star Outstanding Rating 2009, Oce Arizona 350 GT printer
    --  Wide-Format Imaging, Top Flatbed 2009, Oce Arizona 250 GT printer

About Advantage Sign Supply, Inc.

Advantage Sign Supply, based in Grand Rapids, MI, has been serving businesses in the sign and graphics industry for nearly 20 years. A full line, national reseller, Advantage Sign Supply offers a number of brands of display graphics printers, software, routers, and supplies plus training and technical support. The company employs over 90 people in 10 regional facilities and is the largest Gerber printer and ONYX(R) software reseller in the US.

About Oce

Oce is a leading international provider of digital document management technology and services. The company's solutions are based on Oce's advanced software applications that deliver documents and data over internal networks and the Internet to printing devices and archives - locally and around the world. Supporting the workflow solutions are Oce digital printers and scanners, considered the most reliable and productive in the world. Oce also offers a wide range of display graphics, consulting and outsourcing solutions.

Oce employs around 23,000 people, with 2008 revenues of approximately $4.3 billion, operates in around 100 countries and maintains research and manufacturing centers in the Netherlands, the United States, Canada, Germany, France, Belgium, the Czech Republic, Romania and Singapore. Oce North America is headquartered in Trumbull, CT, with additional business units in Chicago, IL; New York City; Boca Raton, FL; Salt Lake City, UT and Vancouver, BC. North American revenues represented approximately half of Oce's worldwide business in 2008, and employment is approximately 10,000. For more information about Oce, visit www.oceusa.com. Outside the U.S., consult http://global.oce.com.

(1) State of the Wide-Format Ink Jet Market: Observations from SGIA, November 2008, Lyra Research.

    Listing information for this release:
    Oce North America
    Wide Format Printing Systems
    5450 North Cumberland Ave.
    Chicago, IL 60656
    US toll free 800-714-4427
    Local 773-714-8500
    Fax 773-714-4056
    web www.oceusa.com/odgs
    email us.info@oce.com

"Oce" and the Oce logo are registered trademarks, and "Oce VariaDot" is a trademark of Oce-Technologies B.V. "Oce Arizona" is a registered trademark of Oce Display Graphics Systems. "ONYX" is a registered trademark of ONYX Graphics, Inc. All other product and company names are trademarks or registered trademarks and are the property of their owners and are respectfully acknowledged.

Web site: http://www.oceusa.com/

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