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Ortery Technologies Releases 3D MultiArm Series: 3D Product Photography Made Fast and Easy

CHICAGO — (BUSINESS WIRE) — June 5, 2013 — IRCE 2013 - Ortery Technologies announced the release of its 3D MultiArm Series for efficiently capturing, processing and composing web-ready 3D product views in just minutes.

Ortery Technologies, Inc. - 3D MultiArm 3000 with PhotoCapture 360L for 3D Product Photography (Phot ...

Ortery Technologies, Inc. - 3D MultiArm 3000 with PhotoCapture 360L for 3D Product Photography (Photo: Business Wire)

Each 3D MultiArm consists of a patented multi-camera positioning system that when combined with a PhotoBench or PhotoCapture 360 turntable product from Ortery Technologies unlocks specific software for automating the entire image capture and stitching process. The 3D MultiArm Series utilizes up to 5 Canon DSLR cameras connected to the computer and positioned along a perfect arch to ensure image capture at precise angles between 0 and 90-degrees. The software synchronizes simultaneous picture taking with turntable movement to automate 3D hemispherical image capture. A hemispherical animation containing one hundred and twenty frames or unique product views can be captured in less than 3 minutes. To create full-spherical product views, simply flip the product and repeat the process.

Immediately after image capture, images are available for viewing, batch editing and composing into a 3D product view. Created HTML5 product views can be displayed on any computer or mobile device.

“The results are like having the product in your hand,” said Michael Atman, Ortery Technologies Marketing Manager. “People can use their mouse to quickly view and zoom in on a product from every angle.”

The software leverages turnkey workflows built on pre-set profiles. Each 3D MultiArm comes with Ortery TruView 3D software for advanced image composing with image tags, deep zoom, audio, hyperlink, product tour and other presentation features.

Compatible with Windows XP, and Vista 7 and 8 operating systems, 3D MultiArm systems are currently available in three sizes.



3D MultiArm 2000

3D MultiArm 3000

3D MultiArm 4000

Retail Price:

$18,500 $28,800 $29,900

System Dimensions:

31.5 x 51 x 53” 82.7 x 32.3 x 91.7” 114.2 x 32.3 x 123.2”

“Traditionally, 3D product photography has been too time consuming and costly for most businesses and commercial photographers to consider,” said Atman. “Our 3D MultiArm Series opens the door to a whole new level of product communication.”

Efficient 3D image capture and presentation can be used for several applications including eCommerce, product development, augmented reality, virtual reality, quality control and daily business communication.

Founded February 2003 with offices in California and Taiwan, Ortery Technologies is the leading provider of business photography automation tools. www.ortery.com


Ortery Technologies
Sam Shearer, 949-859-5580
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